Branding, Web Design
Photoshop, Squarespace
The client company provides nutrition coaching service. They help people cautious about their health to build a balanced, sugar-free diet. They offer a tailor-made nutrition coaching program. As a result, the participants of the program rapidly transit to healthier, more sustainable living.
The client came to us with a request to analyze and improve their website. The problem was that even though there was a consistent traffic to the website, the number of conversions was low.
After analysing the website and conducting the usability tests, we concluded that the cause of low conversions was likely to be:
Website design and UX
Load Speed & Lack of mobile optimization